12/13/2022 0 Comments Times new roman all caps fontAnd because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times continues to be very popular around the world because of its versatility and readability. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In 1972, Walter Tracy designed Times Europa for The Times of London. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times.
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